Mansfield & Ashfield 2020 together we mean business

Mansfield and Ashfield Key Selling Messages


LOCAL business people are rallying behind a campaign to promote the advantages of doing business in Ashfield and Mansfield in a bid to bring more jobs to the area.

Invest Ashfield & Mansfield is inviting its AMbassadors, Mansfield 2020 members and other local companies to join the movement to create a positive online buzz about the area and show of local pride.

Mansfield 2020 operations manager Caroline Cox was one of the first to lend her backing. She said: “Ashfield and Mansfield are great places to live and work. We have 200 great business people in our membership and we want the whole world to know about our accomplishments. “It’s all about strength in numbers. With everyone posting to a single hashtag our local businesses will reach bigger audiences. It’s a great way for local businesses to bring momentum to their own digital marketing activity. We’ve chosen to post our updates under #IAM dynamic as it best describes our membership and how they engage with each other through Mansfield 2020.

The IAM harshtag represents the 'Invest Ashfield Mansfield' and each IAM message represents a common key selling point about why Mansfield and Ashfield is a great place to do business. The social media campaign is driven with the objective to instil a common language and mind set throughout the wider community, local and national media. This all contributes to putting Mansfield & Ashfield on the map in a positive light thus developing a thriving local economy."

Mansfield and Ashfield Key Selling Messages:

One of the most cost-effective places to do business in the UK – save around 48% in accommodation costs.

I AM COST-EFFECTIVE


6 million people within a two-hour drive – an extensive, accessible market.

I AM ACCESSIBLE


Recent enterprise and infrastructure investment of over £100m - including education and transport links.

I AM EXPANDING


Over 400 acres of development land with high-quality commercial property available.

I AM SPACIOUS


Vision West Nottinghamshire College - within the UK top five of all providers for apprenticeships.

I AM EDUCATED


World-renowned Sherwood Forest and Peak District on the doorstep.

I AM A GREAT PLACE TO LIVE


Business-friendly and home to award-winning business networking & hub organisation: Mansfield 2020.

I AM ENTREPRENEURIAL


World-class businesses include Rolls Royce and Bombardier.

I AM DYNAMIC


Top 20 city for low carbon emissions: improved environment, quality of life and tangible business benefits.

I AM GREEN


Start using the #IAM today and share your story with the wider community. Spread to the word about how great it is to be a business in Mansfield and Ashfield.


As part of the campaign to promote Mansfield and Ashfield as the place to invest the team showcased the area to the most influential property experts, agents and developers at the UK's biggest property event - MIPIM UK. Click on the short film below to see what happened: