Mansfield & Ashfield 2020 together we mean business

Digital Marketing

Permanent | Mansfield, Nottinghamshire

Digital Marketing Job Vacancy

When it comes to digital marketing, there are quite a lot of moving parts. On top of making sure emails are spam compliant, you also have to optimise for mobile devices, organise segmentation and personalisation strategy, and craft great copy (just to name a few).

With so many obstacles, our clients really need a professional on the job to make sure their digital marketing is well delivered, seen, and successful.

Responsibilities:

Grow email lists organically - not through bought or rented lists. Manage various email campaigns, including the template designs, calls-to-action, and content used in email sends. Segment lists based on behaviours like past email engagement and website interactions (content downloads, site page visits, etc.). Measure results and optimise the lead nurturing workflows. Work to minimize list decay and unsubscribed while increasing the productivity of email sends. Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.

Requirements:

Past experience with email marketing, lead nurturing, marketing automation, and web analytics. Excellent understanding of email marketing concepts and metrics such as Sender Score, deliverability, and sender reputation. Proficiency in email marketing and marketing automation technology. Highly analytical and able to derive meaning from data through A/B testing and email optimization. Excellent writer and communicator (in both the written and verbal form).

As we’re in a fast-moving industry, you will be required to be flexible and adapt as techniques change.

Desired Experience:

Experience in an outreach, SEO, link building, social media or PR role (not essential) Experience of securing high-quality links from relevant blogs, websites and online publications (not essential) Excellent knowledge of major social media channels including Facebook, Google+, Twitter and LinkedIn Strong research skills A self-starter with an outgoing nature.

For more information visit www.ccmprintmanagement.co.uk or email c.peek@ccm-supplies.co.uk.

CCM Supplies (Nottingham) Limited
1 Year Ago
Full time

CCM Supplies (Nottingham) Limited

CCM supplies are a medium sized company able to supply a full range of printed items as well as other ancillary products such as office supplies and computer consumables.

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